THE TRUTH IS TIMELESS

THE NEW YORK TIMES

It’s weirdly jarring to see images of the civil rights movement in color. It’s … sobering.  It breaks the illusion that the injustices of yesteryear are distant precursors to a now “postracial” society. So this campaign is a continuation of “The Truth” series, using actual NYT headlines to show readers that the truth – although hard to come by, and harder still to defend – is worth it for the present generation, and those to come.

Art Director + Copywriter: Nneoma Chukwueke

MIAMI AD SCHOOL This is student work. Names, characters, brands, places, and incidents either are products of the author’s imagination or are used fictitiously. This work is designed to showcase the student’s ability to work with real world brands in real world applications. Any resemblance to actual events, brands, campaigns, locales or persons, living or dead, is entirely coincidental. This presentation is meant for educational purposes only.